Young Women in Business (YWIB) (YWIB is Looking for a Marketing Coordinator)

Organization Name: Young Women in Business (YWIB)
Opportunity Title: YWIB is Looking for a Marketing Coordinator
Category: Communications / Marketing / Media
Commitment: Ongoing Opportunity (> 1 year)
Start Date: May 17, 2020
End Date: April 12, 2044

Email: nicole-marie.lum@ywib.ca
Website: https://ywib.ca
Details:
  • Appropriate for volunteers aged between 18 and 55
Opportunity Description:
POSITION SUMMARY
We want to leverage the Young Women in Business (YWiB) brand and reputation to help us strengthen our existing relationships and build new ones. We’re eager to shape lasting relationships with ourmembers, chapters and communities through multiple channels.
The Marketing Coordinator will work closely with our Director of Marketing in overseeing all YWiB social media and marketing initiatives. This includes communicating with all existing chapters, creating resources as well as overseeing the training and support of chapter marketing portfolios.
WE’RE LOOKING FOR YOU:
You are passionate about creating strong brand content for various mediums and platforms. You are excited to connecting with and mentor others and are happy to provide advice and suggestions.
WORK PERFORMED
● Serve as first point of contact for all City & University chapters Marketing requests, questions, and concerns.
● Work with the Director of Marketing to develop and execute a multi-touch social media and digital marketing strategy to both National and chapter-specific needs.
● Ensuring that any National-level sponsorship marketing obligations are appropriately fulfilled.
● Assisting in coordinating regular marketing portfolio check-ins with the Director, Marketing to ensure clear, organization-wide communication.
● Compiling metrics and measurable data points to understand marketing platforms and
campaign performances and adjusting content and tactics as necessary.
● Ensure that all marketing communication and content (both digital and print) pushed out by chapters meets YWIB brand guidelines.
● Identify, pursue and negotiate marketing partnerships and relationships with potential
community partners.
● Support the Director, Marketing in developing and training chapter marketing executives as well as providing support and resources to chapter marketing portfolios across Canada.
● Act as an ambassador for YWiB, addressing inquiries and concerns from external stakeholders with professionalism and tact.
QUALIFICATIONS
• Post-secondary degree in Communications and/or Marketing, either in progress or completed.
• 1-3 years of volunteer or work experience preferred.
• Demonstrated digital competencies in the area of content development, measurement, online engagement, and SEO preferred. (Including: Google Analytics, Google Search Console, LinkedIn, Facebook, Twitter, Instagram, Hootsuite, SmarterQueue)
• Experience with digital marketing and online systems such as Google Ads, Facebook Ads, Instagram Ads preferred.
• Excellent communicator with an eye for detail.
• Is organized, resourceful and detail oriented.
• Love working with people.
• Have a go-getter attitude.
HOW TO APPLY
This is a volunteer position where the time commitment will vary depending on current projects from to 2 to 6 hours per week including monthly meetings. Please submit a resume to Nicole Lum, Director of Human Resources at : nicole-marie.lum@ywib.ca ​
with the subject line “Marketing Coordinator – Your Name”

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